Re-Wardrobe: Must-haves from O Layla – Shop for Doodlage, a blend of sustainable and exclusive
high street fashion
Re-Wardrobe: Must-haves from O Layla – Shop for Doodlage, a blend of sustainable and exclusive
Creating Valuable, high-quality and exclusive eclectic clothing by up-cycling or re-cycling pre-consumption
waste (fabrics, samples, threads, and buttons) from exporters and dead stock from retailers…
This season visit O Layla and enjoy the heartwarming experience of witnessing your ‘what-was-I-thinking’
purchases morphed into a stylish conversation starter; beautiful pieces guaranteed to gladden
your heart and warm your soul.
The label ‘Doodlage’
The label ‘Doodlage’ opens for all you fashionistas, a fresh vista of style consciousness and guides ourattention towards those ideas which we have overlooked or ignored or never really understood. The
brand works at re-designing, re-constructing and re-cycling good quality second hand clothing and
industrial waste.
Styled in exclusive high street fashion, each garment crafted by the team is unique; even if cut in the same pattern, the raw material is always different. Moreover, one doesn't need to harbour any worries about the hygiene factor of the clothes, as every garment goes through a pre and post-production sterilization process.
The latest collection resulted from upcycling long skirts, rejected men’s shirts, small cut pieces in all kind of shapes left after garment production, leftover threads, rejected dresses from a lot of shipment and deadstock of tops redefines the entire concept of individuality--just like you!
Available at O Layla, 32 Meherchand Market, New Delhi.
*Press Release
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