Breakbounce Streetwear sets the streets ablaze with “Thrive”

The “Too Exhausting to Recreate” Limited Edition Series of hybrid pants to be available on Myntra.com from 14^th March onwards

Breakbounce Streetwear, the brand which epitomizes fast fashion streetwear for men, introduces “Thrive,” a limited edition series of 250 unique hybrid pants exclusively on Myntra.com.

'Thrive' is a horseshoe fit hybrid pant with twisted seams, crafted with a premium and structured Double dyed Herringbone fabric. This style is designed for movement and the outdoors with the signature Breakbounce Streetwear edge. 

Echoing the prevailing mood for men’s fashion across international runways inspired by classic vintage streetwear, “Thrive” is armed with olive warp, black weft hues, cross pockets, button fly with metal shanks, riveted pockets and sharp construction. Engineered to fit, with spliced panels on the front and back, “Thrive” is a snug fit, designed for agility. Distressed finish on the ground out edges gives 'Thrive’ hybrid pants, a classic vintage street look. Embodying a weave of reigning fashion trends, “Thrive” is the essential collectable this spring summer.

Taking a cue from the uniqueness of the creation and the painstaking efforts gone into the making of these limited edition pants; the promotional campaign emphasizes on how it is “too exhausting to recreate the vintage cool”, we stopped production at 250.

Commenting on the launch of the limited edition “Thrive” series, Nitisha Kapur, Head of Marketing, Breakbounce Streetwear said, “Thrive is the best example of Street vintage to introduce in our first ever limited edition collection in India. Breakbounce Streetwear is all about current fast-fashion and our team of designers are constantly churning out new designs and styles. We have introduced this limited edition exclusively on Myntra.com for their community of discerning shoppers. Thrive is quality fabric and engineered construction at its best. Thrive hybrid pants would be a highlight of any wardrobe.”

The limited edition series is available on Myntra.com from 14^th March onwards.

About Breakbounce Streetwear:

Breakbounce Streetwear is a quintessential streetwear brand designed to help the youth #take2thestreets. Inspired by Dutch craftsmanship and European street fashion nuances, Breakbounce Streetwear makes gear that you can go out in, play in, attend some formal this or that in, or just spend a lazy Sunday with the boys. The brand’s product range spells all things streetwear, from t-shirts, shirts, chinos, cargos and denims to jackets, hoodies, pullovers, caps and other accessories. Since its foray in the Indian market, Breakbounce Streetwear has dominated the menswear category. The brand is already present in 51 doors through partnerships with retail giants such as Lifetsyle, Splash and Central. It has a pan Indian reach that is enabled by Myntra.com, Jabong.com and Flipkart.com.  The brand is set to expand its presence drastically and will be available at 100+ doors by the end of FY 14.

The brand is geared to introduce other product categories such as footwear and accessories shortly. For more information please visit http://breakbounce.com

*Press Release