*Press Release
More than 75 years after Oris made its first pilot’s watch, the company is proud to announce the launch of the most innovative pilot’s watch in its history – the Oris Big Crown ProPilot Altimeter, the world’s first automatic mechanical
watch with a mechanical altimeter. It’s the latest in a long line of Oris pilot’s watches, stretching back to 1938. Oris has a proud tradition of making accurate, reliable, industrially manufactured and sensibly priced wristwatches, which is why Oris has become the pilot’s choice.
Watchmaking takes to the skies
The histories of watchmaking and aviation are inextricably linked.
Developments in aviation during the first four decades of the 20th century had transformed the notion of heavier-than-air flight from an impossible dream into a commercial, industrial and military reality. Flying was the future – it was fast, exciting, dangerous, and the men and women who took to the skies
became heroic figures. Like the aircraft themselves, early navigational flying aids were very basic. It quickly became clear that pilots needed quality timekeeping instruments they could depend on when planning routes and manoeuvres, and undertaking airborne missions. Pocket watches were still the trend during the early flight years at the beginning of the 20th century. But for pilots, who would be gloved to protect them from the elements, fumbling around in a pocket for an important reading was impractical. The practical alternative was a watch worn on the wrist. No longer hidden from view, wristwatches meant pilots could quickly and easily reference the time without a great deal of movement. Wristwatches were quickly adopted by pilots around the world.
But they weren’t perfect, and improvements followed. Movements became smaller, because few pilots could wear a pocket watch on their wrist without it being an obstruction in the confined space of a cockpit. Dials became more legible, stripped back to the essentials, with luminescent materials applied to the
hands and hour markers so the watch could be read during night flying. And crowns became larger so pilots could operate a watch while wearing gloves.
As aircraft and the men and women who flew them became more and more popular, so the pilot’s watch aesthetic grew in influence. Those returning from wartime operations were heroes – and their standard-issue watches became symbols of their heroic deeds. Aviation made wristwatches both better and more
fashionable. Accurate wristwatches played a vital role in the war effort. Here, US pilots synchronize their timepieces before take-off.
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Oris was at the heart of this sea change. The original 1938 Big Crown Pointer Date watch was pioneering, not just because of its oversized crown, but because of its pointer date function, a design that would become the Oris signature.
In the decades since, Oris has produced legion pilot’s watches. Over the last 20 years, many have been produced in honour of Oris partnerships; others have been limited editions, created to mark significant landmarks in aviation history or the
achievements of contemporary pilots. The Oris Flight Timer 1945 LE marked 60 years since the end of the Second World War; the Oris Polly Vacher Limited Edition celebrated the remarkable British aviatrix, who in 2003 became the first woman to fly solo around the globe via the North and South Poles; and this year, the Oris Royal Flying Doctor Service Limited Edition embodies the company’s partnership with the iconic Australian aeromedical service.
Mainstays of the Oris aviation collection include the Big Crown (continuing the story started 76 years ago), the BC3 and the BC4. The BC3 was introduced in 1999 and is a classic pilot’s watch, with a robust round case, and black or white dials with simple, highly legible detailing. The BC4 design first appeared in 2008. Its design was based on high-functioning cockpit instruments, and it came loaded with functionality – current models carry chronographs, retrograde dates, regulator dials and a world timer that shows three time zones simultaneously, one of which can be adjusted forwards or backwards in one-hour jumps via plus and minus pushbuttons on either side of the case. In 2009, the BC4 won a prestigious Red Dot Design award.
