“Humpty Sharma Ki Dulhania” collection now available on Jabong.com!

India’s leading online fashion destination partners with the new upbeat movie by Karan Johar under Dharma Production-“Humpty Sharma Ki Dulhania”. A part of the tie-up, Jabong.com will unveil an exclusive collection defining the new age fashion exuding élan, a range inspired by the movie and the looks of the lead star cast - Bollywood’s new heartthrobs  - Varun Dhawan playing Humpty Sharma and Alia Bhatt playing Kavya Pratap.

“Humpty Sharma Ki Dulhania” collection now available on Jabong.com!

The star studded event was nothing less than a reunion for the cast as the lead stars Varun Dhawan and Alia Bhatt, waltzed into the stage with a fashion flash mob cavorting to the recent billboard hit from the film, ‘Saturday-Saturday’.  Also, gracing the event was Jabong’s spokesperson, Praveen Sinha, Founder and Managing Director, who unveiled the new collection along with Humpty and his Dulhania!

Speaking on the occasion, Mr. Praveen Sinha, Founder and Managing Director, Jabong.com said, “We are highly elated to launch this stylish and chic ‘Humpty Sharma Ki Dulhania’ collection on Jabong. We are only growing strength to strength in the e-commerce sector, and this collaboration exemplifies the stature we hold in the market. When such magnum opus brand names show an inclination in getting associated with us, it exudes nothing, but power of E commerce and Jabong. The fashion industry draws heavily from Bollywood, we at Jabong cater such eclectic needs of people. From international apparel honchos, to the classic Bollywood fashion parade, Jabong.com now has everything under one roof”.