Yesterday at an event hosted by Wella International Studio I got to interact with Maria Castan, a senior scientist with Proctor & Gamble, Germany.
Here are some facts that will help you all decide if you want to get your hair colored.
1. Ammonia free hair colors usually contain MEA(Monoethanolamine) - a product that is needed in a higher concentration to provide the color coverage that only a small amount of ammonia can. And MEA does not evaporate like ammonia does - the result - more damage to your hair in the long term even if you are seeing better short term benefits like no smell during coloring.
| Wella International Studio - Truth About Hair Color |
Here are some facts that will help you all decide if you want to get your hair colored.
1. Ammonia free hair colors usually contain MEA(Monoethanolamine) - a product that is needed in a higher concentration to provide the color coverage that only a small amount of ammonia can. And MEA does not evaporate like ammonia does - the result - more damage to your hair in the long term even if you are seeing better short term benefits like no smell during coloring.